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9781783532216 English 1783532211 In The Responsible Fashion Company, Rinaldi and Testa argue that the fashion industry is at a crossroads: the need for a global shift to a sustainable model has never been more urgent. Yet, they demonstrate that we are witnessing a revolution led by conscious consumers and enlightened companies, who are redefining the rules of the fashion market. The question is: when will the rest of the industry catch up? Rinaldi and Testa raise a fundamental but often neglected issue in the fashion sustainability debate: long-term equilibrium can only be achieved by integrating economic goals with environmental, social and ethical values. "The Responsible Fashion Company" provides a clear overview of the theory, challenges and opportunities of sustainability in the industry and demonstrates how fashion companies can achieve competitive advantage through sustainable innovation. The authors show how leading fashion companies are challenging traditional thinking and present inspiring examples from pioneers such as Gucci, Levi's, Timberland and Brunello Cucinelli, who create quality products without leaving a negative impact behind. Refreshing and timely, The Responsible Fashion Company is essential reading for the socially conscious consumer and anyone with a professional or personal interest in the fashion, design and luxury industries., Rinaldi and Testa raise a fundamental but often neglected issue in the fashion sustainability debate: long-term equilibrium can only be achieved by integrating economic goals with environmental, social and ethical values. "The Responsible Fashion Company" provides a clear overview of the theory, challenges and opportunities of sustainability in the industry and demonstrates how fashion companies can achieve competitive advantage through sustainable innovation. The authors show how leading fashion companies are challenging traditional thinking and present inspiring examples from pioneers such as Gucci, Levis, Timberland and Brunello Cucinelli, who create quality products without leaving a negative impact behind.Refreshing and timely, "The Responsible Fashion Company" is essential reading for the socially conscious consumer and anyone with a professional or personal interest in the fashion, design and luxury industries., The Responsible Fashion Company explores the complex relationship between fashion and corporate responsibility. For companies in the fashion and luxury industries, long-term equilibrium can be achieved only by integrating economic goals with other standards, with relation to the environment, society, culture, media, legislation and, crucially, ethics. This book is a key contribution to the growing debate on the role of the responsible fashion company in light of the failure of a development model that has placed sole emphasis on immediate financial results, at the expense of the environmental and social contexts. This book provides concrete examples of firms who have successfully integrated financial goals with social and environmental values. Programs to reduce environmental impact, the guarantee of safe work environments, the quality of products and transparent business practices are illustrated through the examples of companies that have decided to pursue the difficult challenge of integrating ethics, aesthetics and cost in the value chain. The Responsible Fashion Company includes case studies and examples from leading fashion and luxury companies including: Brunello Cucinelli, Gucci, Ikea, Nike, Timberland, Levi Strauss, and Illy, and features updates from Copenhagen Fashion Summit 2014. Multimedia teaching materials and interviews are available to support practitioners and students., This book presents an exploratory journey into the relationship between fashion and corporate responsibility. Even for companies in the fashion industry, long-term equilibrium can be achieved only by integrating economic goals -- essential for the remuneration of capital and labour -- with others, not cheap but capable of generating value, that refer to the relationship with the environment, society, culture, art and territory, media, institutions, legislation and, importantly, the ethical dimension. This book is part of the debate on the role of social enterprise in the light of the failure of development model that has placed emphasis solely on immediate financial results, at the expense of paying attention to the impact on the environmental and social context. The Responsible Fashion Company, on the other hand, draws its resources from these two contexts. Programs to reduce the environmental impact, the promotion of the land, the guarantee of healthy work environments, the quality of the products, the promotion of culture through philanthropic actions, the initiation of artistic collaborations with funding and donations, and transparent business practices are illustrated through the concrete example of companies that for years have decided to pursue the difficult challenge of integrating ethics, aesthetics and cost in the supply chain. In fashion, we are in fact witnessing what has already occurred in the food and wine sector: high quality crafts are fundamentally changing the consumption pattern, by incorporating into the product, communication and distribution of new technologies and new demands capable of generating profit., With case studies from leading fashion and luxury companies, the book explores the complex relationship between fashion and corporate responsibility and provides concrete examples of firms who have successfully integrated financial goals with social and environmental values.
9781783532216 English 1783532211 In The Responsible Fashion Company, Rinaldi and Testa argue that the fashion industry is at a crossroads: the need for a global shift to a sustainable model has never been more urgent. Yet, they demonstrate that we are witnessing a revolution led by conscious consumers and enlightened companies, who are redefining the rules of the fashion market. The question is: when will the rest of the industry catch up? Rinaldi and Testa raise a fundamental but often neglected issue in the fashion sustainability debate: long-term equilibrium can only be achieved by integrating economic goals with environmental, social and ethical values. "The Responsible Fashion Company" provides a clear overview of the theory, challenges and opportunities of sustainability in the industry and demonstrates how fashion companies can achieve competitive advantage through sustainable innovation. The authors show how leading fashion companies are challenging traditional thinking and present inspiring examples from pioneers such as Gucci, Levi's, Timberland and Brunello Cucinelli, who create quality products without leaving a negative impact behind. Refreshing and timely, The Responsible Fashion Company is essential reading for the socially conscious consumer and anyone with a professional or personal interest in the fashion, design and luxury industries., Rinaldi and Testa raise a fundamental but often neglected issue in the fashion sustainability debate: long-term equilibrium can only be achieved by integrating economic goals with environmental, social and ethical values. "The Responsible Fashion Company" provides a clear overview of the theory, challenges and opportunities of sustainability in the industry and demonstrates how fashion companies can achieve competitive advantage through sustainable innovation. The authors show how leading fashion companies are challenging traditional thinking and present inspiring examples from pioneers such as Gucci, Levis, Timberland and Brunello Cucinelli, who create quality products without leaving a negative impact behind.Refreshing and timely, "The Responsible Fashion Company" is essential reading for the socially conscious consumer and anyone with a professional or personal interest in the fashion, design and luxury industries., The Responsible Fashion Company explores the complex relationship between fashion and corporate responsibility. For companies in the fashion and luxury industries, long-term equilibrium can be achieved only by integrating economic goals with other standards, with relation to the environment, society, culture, media, legislation and, crucially, ethics. This book is a key contribution to the growing debate on the role of the responsible fashion company in light of the failure of a development model that has placed sole emphasis on immediate financial results, at the expense of the environmental and social contexts. This book provides concrete examples of firms who have successfully integrated financial goals with social and environmental values. Programs to reduce environmental impact, the guarantee of safe work environments, the quality of products and transparent business practices are illustrated through the examples of companies that have decided to pursue the difficult challenge of integrating ethics, aesthetics and cost in the value chain. The Responsible Fashion Company includes case studies and examples from leading fashion and luxury companies including: Brunello Cucinelli, Gucci, Ikea, Nike, Timberland, Levi Strauss, and Illy, and features updates from Copenhagen Fashion Summit 2014. Multimedia teaching materials and interviews are available to support practitioners and students., This book presents an exploratory journey into the relationship between fashion and corporate responsibility. Even for companies in the fashion industry, long-term equilibrium can be achieved only by integrating economic goals -- essential for the remuneration of capital and labour -- with others, not cheap but capable of generating value, that refer to the relationship with the environment, society, culture, art and territory, media, institutions, legislation and, importantly, the ethical dimension. This book is part of the debate on the role of social enterprise in the light of the failure of development model that has placed emphasis solely on immediate financial results, at the expense of paying attention to the impact on the environmental and social context. The Responsible Fashion Company, on the other hand, draws its resources from these two contexts. Programs to reduce the environmental impact, the promotion of the land, the guarantee of healthy work environments, the quality of the products, the promotion of culture through philanthropic actions, the initiation of artistic collaborations with funding and donations, and transparent business practices are illustrated through the concrete example of companies that for years have decided to pursue the difficult challenge of integrating ethics, aesthetics and cost in the supply chain. In fashion, we are in fact witnessing what has already occurred in the food and wine sector: high quality crafts are fundamentally changing the consumption pattern, by incorporating into the product, communication and distribution of new technologies and new demands capable of generating profit., With case studies from leading fashion and luxury companies, the book explores the complex relationship between fashion and corporate responsibility and provides concrete examples of firms who have successfully integrated financial goals with social and environmental values.